: Apparently, this company thinks it's OK to depict Black folk in such a DISRESPECTFUL manner. If you're as OUTRAGED as we are, here is their contact info, please feel free to BLOW UP THEIR PHONE and let them know how you feel about their ad:

STAMPD' LA 233 S. La Brea Ave. Los Angeles, CA 90036 CONTACT: Yuichi Ishii PHONE: 323.951.9727 FAX: 323.951.9828 EMAIL: yuichi@stampdla.com

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Comments

KEKE_CASABLANCA

LMAO @ the fact that no body else had a prop except the blk guy... Lol


UKNOWUAINTRIGHT

All they need is a white girl in front of him. It would perferct.


CommonSense90

dang somebody need to slap him


LaKeezie

I hate watermelon and I'm as black as they come!


the_love_child

I don't think it was meant that way. MTO *** disturbers!


tiplite2004

Don't get mad at the company... This ***.a agreed to do it!


LAVISHLIFE

BLAME THE DUDE FOR AGREEING TO THAT BS


JuicysBaby

Two steps forward...One step back


Proud2Bblack

Tom Joyner said we LOVE watermelon LOL


LainyBuggs87

Hmmmm... Why is he the only one with food??

I wouldn't mind having a slice myself right about now.


frenchgirl

Well am sure no one forced him to do it...


TXgirlsavestheWORLD

yeah it is kinda tacky cuz the white ppl are only holdin shoes. eventually they'll flop just like Tommy hilfiger


GaTeCiTyGoOnZ

WOW THEY COULD HAVE LEFT THAT OUT WHY HE THE ONLY ONE EATING SOMETHING LMAO


AlabamasFinest

THATS THE ISH I'M TALKING ABOUT....<SiGh>


bbop212

Stupid coon azz. You know he one of those black dudes that has nothing but white people surrounding him. The type that lets his friends use the ***-word around him.



Lilchicago2101

*** THAT'S ALL I GOTTA SAY ABOUT THAT!!! *** you Jay O ***.....somebody please tell that *** in the towel that' I said it...*** azz nicca posing in a towel and ***...LMAO


rainbowkiid

i cud c if every1 had a fruit


RozyRockz

NOW YALL NOW YALL KNOW HE PROBABLY THOUGHT OF THE IDEA.. AND THEY WAS LIKE OH HELL YEA..LOL.. AND IF THEY DIDNT.. I DONT FIND IT RACIST (IM BLACK)<<<<<< AS YOU CAN SEE


Naijaboy82

WTF....


aboutmybusiness

How comes the other disrespectful things that black people do to disrespect their own race and you show pictures and write about it does not make you upset???


koondoodle

I'm more ashamed at the model. I don't even think he realized he's the only one with food. Betcha their first choice was a 2-liter of grape drink.


HUbus

They will most def get a call and a letter from me, if they gave everyone fruit it would b a pass but *** y the house-*** gotta have a watermelon? racist mofos


MTOguy

well he is the *** for taking the picture, omg, lmfao


FinBallcrayzee

As a people we have to STOP taking offense to every little thing. ***!!!! They use that agaisnt us people.


DirtyDoRite

*** made me want some it's 2010 stop stressing the small things cause if u gave that watermelon to anybody on a hot summer day they would be spitting seeds into the grass!!!!myspace.com/dirtydorite


DirtyDoRite

Ask em if they got kool aid...we should be upset about them ugly *** sneakers they trying to sell


Bigryde

Well Nucka's do like watermelon. Exempt me, I hate watermelon


SexySasha420

MTO I THINK YOU'RE GOING TOO FAR, THEY GAVE DUDE THE HOTTEST SHADES OF THE WHOLE GROUP!


BATTLECATT

WHAT A DUMMY.I GUESS NO ONE TOLD HIM.HE NEEDS HIS AZZ KICKED!


aiveycs

IT IS MESSED UP THAT HE IS THE ONLY ONE EATING A FRUIT, BUT HELL WOULD YOU GIVE up ALL THAT MONEY BECAUSE OF A PIECE OF WATERMELON!Black people are a disgrace all in itself. At least he's working and not out there selling drugs or robbing people. Or the black woman who shake their *** all day!!! If you blame anybody blame the magazine!



MsVlicious

Here We Go Again......


4-EVER-NAIROBI

I DON'T BLAME THE AD COMPANY I BLAME THIS DUMB *** FOR EVEN POSING FOR A *** LIKE THAT. BUT REAL TALK WHITE PEOPLE AND MEXICAN PEOPLE EAT WATER-MELON TO


Yve

He did it....he knew no one else was offer watermelon...so that was his slip.


Yve

*offered*


trackmack

don't blame the black model...it's a *** recession...he's getting paid unlike some of you welfare bums that are online all day...


TyIzBad

SMH! All thats missing is some malt liquor and fried chickenn


letsb100

they line gone be blowin up all day lmao


GEMINI_GODDESS

I DONT THINK ITS RACIST. IT DONT MAKE ANY SENSE, 2 B HONEST.... Y IS HOLDING A WATERMELON?!?... ESPECIALLY WHEN EVERY1 ELSE IS HOLDING JUST A SHOE! Y WHY DO HE HAVE A FLOWER SHOE???? WTF


angelaheiressnyc

oh boy,m.t.o just couldn't help themselves. They just had to create a racism infused thread huh?


tiplite2004

What I want to know is how is this marketing gonna help with there sales besides give people of other races a good laugh??


JstBReal

It wouldn't look bad if the other models were holding a food prop, but if we allow ourselves to be a fool out of, we can't blame nobody but ourselves.


TheRose

Don't support that ***. Don't buy their clothing. The stuff is hideous anyway.


angelaheiressnyc

m.t.o,1st & foremost,this is old & perhaps the watermelon was the fruit of choice since the sneaker dude had in his hand was very colorful? just saying


MrMorgan218329

the white models look addicted to meth if that helps


angelaheiressnyc

I like watermelon & chicken too..so what? heck,most ppl love watermelon,fried chicken & beer...it's delicious lol



desiloo

yall stupid they wasn't being racist yall callin somebody racist when yall judging people that yall don't know i'm about to delete my account beacause i luv michael jackson and he hated the media and you know what he right yall little crusty azz hoes


DannyDan

Yo that's some ***! They shouldve had the white dude eating a mayo and bologna sandwich


Lulabelle_Jackson

What is the big deal here ?

I doubt implied racism and I don't see it that way - probably because I am not a big fan of watermelons.


KINLABELLE

ughh. that dumba.s.s!!! why hes the only freakin idiot on there wit anythin otha than a shoe! wtf

twitter.com/morena3210


Safari1

I can't understand why they gave him a watermelon when no one else has anything in their hands but shoes.


tempertease

lol fruity ***


dcboi

Whats the big deal? Its a black man eating watermelon. How is that racism?

African-Americans eating watermelon is eqivilent to an italian eating spagetti..

get over it


JuicysBaby

@GEMINI_GODDESS...This mess is RACIST as hell...What ad are you looking at...Oh and even if this is an older ad IT STILL HAPPENED @Mock Rock Star*....Don’t make excuses for the model dude or FASHION COMPANY!!! It should have NEVER happened in the first place!!


uniqueSag

SMDH HE'S A WORKING MODEL, YET HAVE LIMITS. THANKS FOR THE ADD. MTO. EVERYONE WHO POST SHOULD TAKE A MIN. OUT OF THEIR TIME AND WRITE A LETTER TO THIS COMPANY. I KNOW I AM.


NCdyme10

he agreed to do it...so im mad at the model!


angelaheiressnyc

@juicysbaby:making excuses? not @ all..I just don't try to find racial subliminal msgs in everything like many do. Btw,I enjoy eating watermelon & chicken,what's the big deal? Also,this site just loves creating threads such as these to stir up controversy amongst bloggers on a regular,nothing new! So try not to fall for the bait.


LaChelleWJ

Boogy Boogy ***!


hiHES

mad random too. wtf


angelaheiressnyc

this happned in 09' & til now m.t.o chose to post this?please! On to the----->next


77Born

Another Modern day Step'***-Fetch It..SMH



MYMINDISNAAASTY

DEM SNEAKS LOOK GOOD FOR KANYE..HE'LL BUY THEM *** TOO..AWWWW


phillylove41

I love watermelon just as much as the next person...but to depict a black man about to chomp into some watermelon like a hungry-*** lets off all sorts of negative conotations associated with racism of yesteryears! It's blaxploitation at it's best. This dang-fool model doesn't appear to care..*** sell-out!


good_downsouth

Yo,,Sike! I'm not calling this company! I'm sorry but a lot of these young "Bruthas" need to be broken down the hard way! There's no way in the world a company could persuade me to do a picaninny ***! Get your Sambo on playa!


onlymypeoplecount

I love watermelon ...but i be *** if dem honkeys gone photograph me eating it holding a sneaker...


SantanaAyrianna

That *** is f*cking racist and a play on stereotypes! And what's even more f*cked up is they have him holding a flowered sneaker to further emasculate him! SMMFH @ him for modeling for some bullsh*t like this!!!!!


onlymypeoplecount

and some *** azz shoes at that


MsSassyChica

That's what happens when you'll do anything for a paycheck. They put you in a wifebeater, jailwashed jeans and have you open your mouth and eat watermelon like some kind of animal.


Mike_Nyce

relaxxxxxxx MTO, SHEESH


SaintJames

I won't say if it is or isn't racist, but some of us on here need to think about the racist sh!t we do everyday. Be racist if you want, but stop being hypocritical when you see it.


mcf

maybe if the other people were holding other things in their hand it wouldn't look so bad.but they are not therefore it looks racist as hell.


KingRamses2U

Iooono WHAT this lil' *** was thinkin' when he posed for this ***.....he needs his *** kicked for this ***!!


KingRamses2U

secondly, I wouldn't be photographed holdin' no rose-print sneakers from the door! he's 'outing' himself!! Ha!


dollish

lol wtf was the point of that

but no need to call the company mto he agreed to do that


ilovemyblackpeople

I sent my email! That's so disrespectful its rediculous. *they'll never play the rambos until they stop playing the sambos* *** shame what people will do for a check. I'd rather starve.


Jasmine4u

Dont matter. we is some brain dead people. why should othas respect us when we dont respect our *** selves? ni.ggas rappin bout clothes money cars *** women. B layas posin wit cute white models while lookin like king kong. ni.ggas fightin tooth *** nail ova 'becky' and the dayum shame of dumb *** we do in public goes on in on. NI.GGas doggin they own women. ***.sshootin each otha. ***.as think makin it is flossin some air force ones. smh. the dumb *** we do is for all to see so what we expect?



bklynkey718

*** the company and *** the Uncle tom bootlicking Negro.......


PrettiestMamiiAlive

them shoes ugly anyway


bklynkey718

Jasmine4u Flag post Dont matter. we is some brain dead people. why should othas respect us when we dont respect our *** selves? ni.ggas rappin bout clothes money cars *** women. B layas posin wit cute white models while lookin like king kong. ni.ggas fightin tooth *** nail ova 'becky' and the dayum shame of dumb *** we do in public goes on in on. NI.GGas doggin they own women. [EXPLETIVE]sshootin each otha. ***.as think makin it is flossin some air force ones. smh. the dumb *** we do is for all to see so what we expect? ------------------------

ok now rewrite that comment in"ENGISH"


Jasmine4u

ni.ggas runnin out buyin tommy hilfiger when that racist *** already said he dont want no black folks wearin his ***. smdh. we in some bad shape. im bout to skip ship on this race real talk


tiplite2004

@Jasmine4u.. How was your trip to Zion ? :)


mstoomuch88

Jasmine4u your absolutely right. How are people ever going to respect us when we don't respect us a black people, and your one of many who don't respect blk people. First you can't say black people don't respect themselve and you turn around and say *** this and *** that. How ignorant. I would have completely agreed with you, but I thought it was funny how you were to jump on that real quick and your just like the rest lol.


faundyb

OK IF PPL CAN NOT SEE THE AGENDA HERE THEN THERE IS NO HOPE THE ONLY MINORITY BLACK IS HOLDING FLORAL SHOES= VERY FEMININE AND EATING WATERMELON= VERY STEREOTYPICAL!! THEY WANT BLACK MEN TO BE *** AND THEY ARE DOING A VERY GOOD JOB @ PERSUADING THEM BC THEY HAVE 100% BOUGHT INTO THE LIE THAT WE SHOULD ALL BE ONE *** TAKE OUT EVERYTHING THAT GOD MADE AND INTENDED FOR GOOD TO BE BAD. MOST PPL WILL NOT KNOW THE TRUTH UNTIL IT IS TOO LATE HOWEVER @ LEAST MY SONS WILL KNOW THE TRUTH AND NOT BE PERSUADED BY POPULAR STUPID OPINIONS!!


mstoomuch88

Bklyny718 or whatever the name was lol. Your in the same boat can't tlk about black ppl not respecting themselve and your talking about ***.igga this ***.igga that. Most ignorant word in the black race. And people actually walk around calling each other that wowzer. Get a clue, and make the black culture better and drop the word.


COBonner

It's funny how black folks get so enraged when another race insults us yet we have no problem disrespecting our own race on the regular. People if you want others to respect you first respect yourslves! Men Stop calling each other the *** word ladies act like LADIES not *** and ish like this will stop.


Jasmine4u

bklynkey718

let me break it down to the bougie ni.gga who dont get it. We a tired, down trodden defeated people. We dont own anything in AmeriKKKa but are its biggest consumers. We still in shackles. not physically but mentally. The fact we willin to do anything [including exploit ourselves} all for the white mans dollars says it all. We will buy tommy to 'floss' and 'air force ones' to feel 'good' about ourselves yet we dont own either of these companies and the white man calls us 'ni.ggas' while laughin himself all the way to the bank with bags of OUR money that we spent on his products.


mscreative1

WTF ulgy azz tennis shoe on his hand!


Jasmine4u

This ad is nothing new. Some of us will choose not to purchase anything from this shop. But because we are so given into 'material *** ***' , alot of us will buy from this racist company without thinking twice simply because the 'shoes' are 'hot'. smdh


bklynkey718

@Misstoomuch well if you took the time to read the comment you'll notice i copy and pasted Jasmine comment and stated my personal comment below... Nice try tough!!!!


Rockie28

His stupid *** was dumb enough to do it so who cares.


Jasmine4u

@COBonner i dont like callin us ni.ggas but if we actin like ones we gotta wear the shoe that fits. course all of us aint ni.ggas. i aint one and you might not be one but there are some ni.ggas in this world and that model is one of them.



ClairvoyantInBoston

PEOPLE WILL DO ANYTHING FOR A DOLLAR. WILL SUBJECT THEMSELVES TO ANYTHING. THE MARK OF THE BEAST IS IN YOUR WALLETS.


bklynkey718

@Jasmine4u your preaching to the wrong choir....


bezsenny

.

OMG.

.


DesireeDash

He's the stupid one for still doing it..


bklynkey718

@Jasmine what exactly is a "bougie ***.igga"?


tiplite2004

Just because this dude sold out that doesn't affect me.. He's not slowing up my progress! Please stop blaming others as to why you can't get ahead or to how other people judge u.. Every man and woman is judge on there own merit.. And if society will judge me on the acts of my brother then ***.*** em


Shawn405

maybe its just me, but how is a black man eating watermelon racist?


keyboard

JUST SMH.... PROCEED....


Jasmine4u

@tiplite2004

it would be nice if people could judge others based on individuals .but for us too many ni.ggas out there givin us good black people a bad name. i am tired of being associated with ***.as . its just to sad that ni.ggas are more louder than real honest black folks in this country.


tiplite2004

@jasmine4u... If you watch M.NB.C or CN.*** there always saying something slick about Obama.. How he gives handshakes how he talks, dresses etc. And he's the president! I say if you really want to change the way minorities are percieve, start with your own kids or family and break a cycle


ko69

Whats so racist about it? Im sure he got paid a pretty penny to take those ***


Jasmine4u

121269 Flag post if he getting payed too do it... then i dont giva f*ck.. hmmmmm!!!!

spoken like a true sell out. go on then in sell out . dont expect us to take yo *** back


sexiipisces83

WTF Y WAS HE DA ONLY EATIN NEWAYZ..I DONT C THE WHITE GIRL W/A FINGER DOWN HER THROAT,THE CHINESE LOOKIN GIRL DOESNT HAVE A BIG BOWL OF RICE, & THE WHITE DUDE ISNT DRINKIN...NOW THAT WOULDVE MADE THE PHOTO JUSTIFIABLE IN MY EYES!!


Jasmine4u

tiplite2004 Flag post @jasmine4u... If you watch M.NB.C or CN.*** there always saying something slick about Obama.. How he gives handshakes how he talks, dresses etc. And he's the president! I say if you really want to change the way minorities are percieve, start with your own kids or family and break a cycle

@tip i feel ya on that one. we might as well start anew wit the next generation cuz its clear our generation and our mama and daddy generation done *** up


silky1700

U know we like fried chicken and watermelon...What's the problem...I wish i had some right now.



Jaydub75

We got more serious things to worry about then a random black dude who's getting paid for his work for something the last time I checked could have not done it if he didn't want too. Talk about racist ask blacks from the 40's, 50's, and 60's what true racism is? Till then plz!


blkwmnncali

They prob didn't realize it. U kno these youngstAs don't quite get racism. He should of said something b4 posin


dgilm037

That's some 1940's *** rite there,racism will never go away!


Coffeecolor

He was used..plain and simple!...May the production company of this ad suffer torment becoz of this.Why subject him to such racism,knowing he is trying to be a model and NEED jobs!..Who would WANT to sell their soul?..NO ONE!..but could he AFFORD to turn the job down?..As long as it's not physically hurting him or anyone else...let THEM realize how this could offend a race of people.Some things you HAVE to do in the name of survival,it could have meant do the picture or don't pay your rent...sad.


SEXYCHANEL215

WHY THE BLACK MAN ALWAYS GOT TO THE *** PUPPET


MsHollywood1

Wtf i don't care how much he got paid that pic is not a good look


bklynkey718

@jasmine i see your ignoring my question.... I guess you dont even know whats a bougie ***.igga SMH....do yourself a favor and take that word out your vocab


Diata

What y'all fail to realize is no matter how you try and justify this because you don't like watermelon, it has always been an ignorant and negative way for people of other ethnic groups to make fun of us. We need to stop being puppets. White man is showing us exactly what he wanted us to be, divided(Making our men ***). Watermelon was given to hydrate the slaves while working in so much heat. How do I get in contact with that Uncle Tom model? he needs his *** cussed the hell out too. Y'all with me.....


lola10

Wow....when r we going to stop with racism


A_BETTAMAN

HIS DUMB ***! OVER A FEW DOLLARS MAN?


sapphire410

dont make no sense


Livzz

Wtff... how is this racist??? lol its watermelon?? Im pretty sure if they were racist they wouldnt even have a black person in there add at all .. mto is just a litttlee too sensitive i think


OfficialElite

THOSE SNEAKERS LOOK EXTRA ZESTY


Manifest

They should of had the white man pose molesting a 5 yr old boy. You know white men can't get enough of molesting little children. They have been doing that *** since ancient greece.


yummo

First off, he is da only one wit food in his hand *** a watermelon at that. Then he is Holden that feminin lookin shoe... He allowed himself to b totally emasculated *** the sad part is other races will look at this *** know exactly what it is but we will look at it *** say oh we got a black prez *** we r still too sensitive. Noooooooo wake up folks



QTEETAY2

he is not from here. because no american proud black man would do that!!!!!!


Miss_Michell

@ Manifest

This is true. 95% of the child molesters you see are WHITE, and thats a fact! I just wonder what makes these sick *** do some foul sh*t like that!


mstoomuch88

Bklykey or whatever. I am glad to know that, but before I realized I typed your name it was too late. But since I can careless about the mto ppl I decided not to correct myself. So nice try tough. Lol


princessdani

I'm not even really sure how we got this stereotype because I could've sworn white people love watermelon as well, but yeah this is rather stereotypical. On the other hand though, is this the only thing that strikes a nerve w/the staff of MTO and some of its posters? So the "video models" w/their butts tooted up everyday on here don't do it for yall huh? Or what about the portrayal of black women on these reality tv shows (ie For the Love of Ray J, Flavor of Love, Real Chance at Love) hmmm, guess that's the trending topic right now so its cool....ok *confused face*


Dollarbill26

That is a bit racist, ain't nobody else even eating anything, why he gotta be munchin' on a watermelon of all things


moneyhungry

lmao


Empress8

So what! The idiot posed for it (unless the items were airbrushed)! It's time for us to set more standards so that it would be difficult for "them" to depict us in that way. The ad also says black men are feminine because of the flowered Chuck Taylors. SMH


Empress8

*** Shalom @ Ezra


lottahead21

1st- he posed with it & looks excited as ***. 2- I'm more offended by those ugly azz flower shoes 3- they shoulda put him *** black face b4 I laughed my azz off & got offended.


DeepEastOakland

First of all: Why the black dude gotta have the shoes I would see a female in. I picture one of them chicks wearing them shoes, and it would look ohot on them. Its some *** flowers.....

Second.... I wear wife beaters too, but it just seem wrong that they got him in one when the got Ali in a button down an sh*t.

Third.... Just like I was *** at the black girl the modeled them sandals for Banana Republic with them crusty toes (that chick had an obligation to oil up before the photoshoot), this dude had to know he was the only one holding some *** fruit.


Blasian_JAY

SMH!


hot2trot

This was a Fall 2009 campaign how we just seeing this now?


DeepEastOakland

ran outta *** room... it may have been different if everybody had some fruit, even if they all had some watermelon, it might not have been a big deal.

This just remind me of JJ Walker.

Even if he turned this job down... I positive there would have been another black dude more than willing to take is place with his mouth wide open...


ORIGINALDollface

- Smh.



CaliRez

So its disrespectful because? So nobody better show a black person eating watermelon EVER! come on this story is ridiculous. You people on this website bash the sh.it out of white people and want to get mad because a black person is eatin a watermelon. Get the fu.ck out of here.


andalucia

your all a bunch of *** HYPOCRITES!!!!! i read posts every single day involving racism towards white people, but when someone else does something involving sterotypes you get act like someone just ran u over, gtfoh I cant imagine what would happen if a white website ever started calling black women "shaniqua's", ***..


CDK

That is definitely racism, and they don't even have the sense to hide it by giving all the other people some kind of prop. Just crazy.


glassdoll1

@BLUEPEAS...I TOO AM OUTRAGGED @ THIS POOR CHOICE OF AN ADVERTISING SCHEME....U CAN BET UR LAST DOLLAR THAT THIS WANT GO UN-NOTICED BY ME.... MONDAY MORNING THEY ARE GONNA CHG THERE # & LOCATION WHEN I HAVE ATTENTION DRAWN TO THEM BY THE MEDIA...THIS HAS GOT TO STOP...ALSO OF AFRICAN/ASIAN DESCENT...& I REFUSE TO TURN THE OTHER CHEEK ON THIS!!!!!


ChickyChick

Blame the coon not the company and isn't that one of the black dudes Lady GaGa be with


glassdoll1

IM REALLY TIRED OF PPL THINK'*** THEY CAN DO & SAY ANYTHING & BRUSH IT OFF...& WE JUST LAUGH IT OFF & SWEEP IT UNDER THE RUG...WHAT HAPPENED TO POLITICALLY CORRECT....THEY WILL BE ISSUING A PUBLIC APOLOGY BY THE END OF NXT WEEK...WHEN THE NAACP & OTHER GROUPS GET DONE WITH EXPOSING THERE RACSIST PRACTICES....


Goldie64

Wow!! I bet they wont show a pic of a white man with a lil soulja, LMAO! They just hate us because we are strong; up top and downstairs. Ha!


baldwinvillage

YES HE PLAYED HIMSELF,EVERYONE ELSE SHOULD'VE BEEN DOIN SOMETHIN TOO IF THEY WANTED TO JUSTIFY THIS.....THEY WONT GET NONE OF MY MONEY


DreamdollsMama

A rind of bananas would have been more appropriate. After all he's the only shucking ***' jiving primate in the ad. :-)


NoisyTee

that picture is not real


nycz

This is some funny sh!t...lol, MTO yall some drama queens...


cazatuz

I kinda Like it But...

It should say FAIL 2009...


cazatuz

& Not all Blk PPL like WATERMELONS & GRAPE SODA

I cant tell you the last time IVE Had Either...



GoneBad

WHY THEY NOT EATING A WATERMELON SO CORNY. IN THE NORTH WE DON'T EAT WATERMELON MAYBE IN THE CARIBBEAN BUT WE LIKE MANGOS


amethyst604

lmao


nothanks

Y'all so lame! How is this disrespectful to blacks!?! Now when they start giving those jobs to take pics just for white people y'all really goin be mad.


blubabiecutie28

LOL....WELL I DONT CARE CAUSE I DONT EVEN EAT WATERMELON OR DRINK KOOL AID.


MamiSoooPrecious06

I'm from the north, and at first I didn't understand the concept of a black man eating a watermelon or y ppl got so offended. The racist people out there will always be that way. There's just mad because of the doors that have opened up for the african american people. Too bad they have actually brainwashed people and set up education in such a way that the majority of black kids/teenagers/adults feel education isn't for them. Its so sad.


cokeem

Yo.

My name's CoKeem. I'm the model in the pic holding the watermelon in one hand and the shoe in the other. I felt the photoshoot was beyond artistic! I got made love for Stamp'd La for putting me on.

If anybody wants to express their thoughts to me directly, hit me up on facebook.

Here's the link...[link to external website removed]

I'm willing to openly express my thoughts regarding why I did the *** and whatever comments anyone might have.

In the meantime, follow me on twitter...[link to external website removed]

Peace!


monique2468

i guess this black ppl and watermelon mess is only relevant in America most ppl in the UK wouldnt get it


rebelspeaks

***'s is always selling out for some change...MASSA would be proud!!!!


StampdLA

Stampd LA Marketing

Please send all inquires to info@stampdla.com as the contact listed by MTO is not our marketing contact. Thank you.

First we would like to explain that the add was not created with "racist intentions". It was created with the intention to get through these issues of past stereotypes in which expressed through art. In no way did we intend to have this image taken in a literal sense, Stampd LA itself is a muti-national-cultural company.

Furthermore the campaign features various nationalities holding props other than shoes. In any case Stampd LA Marketing sincerely apologizes if this add was taken in a literal sense. This add was not used for print.

We would also like to kindly ask if for all the viewers to read our response below of MTO posting this on their site:

TO MTO: The layout on the post was not from Stampd LA, there for www.mediatakeout.com created the layout posted on their site, strategically lined up with the watermelon image to be the only "prop" picture. Why? We can only presume www.mediatakeout.com intentionally created a misleading and racist add to post on their blog in hopes to receive the outrageous number of views, feedback and comments, thus getting higher rates for their site to make more money from their advertisements.

We are start-up company and would appreciate it if you can take this misleading post off of your site, as we do not want further false representation of our company.


glassdoll1

ALTHOUGHT U RESPONDED...I STILL DON'T SEE THE ARTISTIC STRATEGY BEHIND THIS ***! CULTURAL DIVERSITY COULD'VE BEEN ACHIEVED THROUGHT OTHER CHANNELS... WITH THAT BEING SAID ....IT'S NOT OVER!!!


glassdoll1

IF FINDINGS REVEAL THAT MTO HAS ALTERED THIS PICTURE IN ORDER TO CAUSE CONTROVERSY & BOOST RATINGS FOR THERE SITE...THEY TOO SHOULD BE PROSECUTED & BOYCOTTED!!!!


angelaheiressnyc

@StampdLA:Well thanks for taking the tome to clear the air because as you can see,m.t.o felt the need to fabricate their usual race-bait infused headline to create the daily tension amongst some bloggers. Shame isn't it? You should sue to teach them a lesson once & for all.


angelaheiressnyc

time,excuse my typos


angelaheiressnyc

some ppl on here are soooo hypocritical it's too funny...stay flip flopping themselves lol..anyways,carry on



angelaheiressnyc

@swtchocolatykizz; m.t.o does this all the time,pay really close attention to their headlines...just saying


glassdoll1

AND SOME PPL ON HERE ARE LAP DOGS & INSTIGATORS THAT THRIVE ON B/S DAILY!!!!! CARRY ON


Tastysis

I don't think its racist however it is in very poor taste! Couldn't the brother have bitten into an apple instead?


Dreayonn

Well this is probably the only way this company will grab the AA attention lol From what I see, their clothes and shoes is not a good look at all. By ur staff posting their information, they've now received free promotion. Congratulations Mediatakeout ... lol


BrieCeleste

WOW.....WOW...WOW....WOW... ***! THAT MORON NEEDS HIS CARD PULLED...


bourgie_girl

LOL!


notblack

Blacks are the biggest hypocrites! Why didnt the black model have a problem doing the photo?

Ya'll act so offended but still walk around offending others with your IGNORANT ARSES!!!!


bourgie_girl

Its sad but its funny because of how random it is...the watermelon is so random and has nothing to do with anything in the ad. I don't get how they thought this would sell them anything. This company is trying too hard to get attention.


boonikki

Mto *** up! Always blowin stuff outta proportion. like fareal. eveidently the ***!gga in the pic don't care. so it's whateva


jfactor23

Man its 2010, a watermelon is a fruit and many people like them, case closed. You can think if it negatively, or you can think like this: "All those other people got payed to hold a shoe, but the man with the watermelon got the same amount of pay and some food, and not just food a piece of watermelon." *** I'd take money and watermelon anyday. Welcome to 2010 MTO


DramaDiva

IF HE DIDN'T AGREE TO IT, SOME OTHER DUMB COON NICCA WOULD'VE. SO I BLAME THE COMPANY ENTIRELY, ITS THEIR ***, NOT HIS!!!!!

I CALLED AND THEY AREN'T ANSWERING, BUT I'LL DEF BE ON THE LOOK OUT FOR THIS GENERIC LINE.

JAPANESE OWNED COMPANY. USUALLY THEY EMULATE WHAT BLACK AMERICAN'S DO.


bklynkey718

mstoomuch88 Flag post Bklykey or whatever. I am glad to know that, but before I realized I typed your name it was too late. But since I can careless about the mto ppl I decided not to correct myself. So nice try tough. Lol

------------- this is what i call a EPIC FAIL!!!!!! but anyway next time don't try so hard....


CheySaysSuckMEx3

I Feel Some Type Of Way,, Smh


tiplite2004

The facts mto put up are in bold black letters



JT09

Send them an email, I'm sending one Monday morning. White people will say we are overreacting, but white people have had their beliefs, religion, heritage dragged through the mud so long, they no longer have the *** to fight back. It's up to us, let's put a stop to them now. Email those pics to all your friends and tell them to respond.


dcboi

There is nothing "racist" about this..

Watermelon is an ethnic African-American food. If you arent of African-American heritage it realy dosent involve you. It dosent/*** offend all "black people". Ya'll talk about celebrating diersity yet everything that depicts African-American culture you deem racist..get real


jojo_so_luvly

Why is he the only one eating in the ad. . Yea this is a tad too much. . .


WillieFonte75

Nicca PLEEEEASE!!! Black folks need to *** the 'F'-UP! They call each other niccas all the time & joke about how they like eating chicken & $hit, but want to get sensitive about a ad!? Don't u all eat watermelons???....DUH!


Iceman44

whats more F'ed are the posters here who are either too dumb to know what the problem is with the ad...or too ignorant to see it as offensive. Study your history, Black!


ChinoBX

he posing cauze he getting paid for it. I would do da same.


beesting123

Boycott their ***.


beesting123

This photo look like they just threw him in their for the hell of it like a afterthought. He not even dressed up for the ***. People always want to put us down,think its funny. Well it is not funny.


plug

u people, u never suprise me lol: never


1uhv2c

Aftr thought......yes why are the shoes sum punk asz color


OneHunid

I think the flowered kicks are worse- I love me some watermelon...


JU

That nikka say he had to get a check... I'm black aND i DON'T LIKE WATERMELON


JillyBean819

We *** be mad at the people who created the ad. We SHOULD be mad as h*ll at the black guy who posed for the pic. When they told him to 'act like he's eating the watermelon and open up his mouth wide' he should have said 'No'. Some black people will do anything for a buck. Sad.


korematsuklei

i actually hate watermelon

-the stereotype doesnt stand up-


adajennai

It`s not as terrible as I thought it would be;

But it is kinda *** up that he`s the only one eating fruit...if they wanted him eating they could`ve given him an orange or something lls.



drunkgirl

Never heard of them. But.. If you really want these Devil's to Pay... DON'T BUY THEIR ***.


THE_DEFENDER

My only complaint is with watermelon with seeds.

We had A white Grand Daddy kill his grandson over watermelon last year in Atlanta.

I wish the man was naked, that would be hot!!!!!


Ambrosia-sweetz

That's not rascist, it's called stereotyping. And y'all will be lookin stupid if it was HIS idea to do that.


huggsNkisses

SMFH...I'm not even offended by this because it doesn't represent me or any of the people that i associate with. The Negros who should be offended by this are the countless coons and mammies who go goo goo over anything white, that use the word *** like its their last name and proudly degrade and denounce their own beautiful black race to appease someone of the white race...Whats really shocking is the fact that you *** Jungle bunnies are mad about this when its a pretty accurate depiction of most of you on this site!


Nothinsweetaboutme

The only disgrace is the blk guy who decided it was cool to perpetuate a stereotype against his own people. Blk men are getting dumber by the minute. Time to get off this sinking ship!!


nunya_bizness

Busted! No one else is eating so you KNOW it blatant racism.


AppleBoi

All you ppl need to STFU, if i was that guy i would of model for it too, all you blk ppl act like its offensive but then again yall killing each other so STFU and let the man make his money


choco_chic

Not only is he eating watermelon, hes advertising floral sneakers. Not so much offended, he should be embarrassed they made him lool like a ***.


Sista_Patterson

How Dumb & Stupid can you be.

He is eating F___ucking fruit Dumb A$$ Be ashamed of Pants on the ground. Eubonics Breaking & entering Prison. Flunk GED Test over & over Eat your D@mn watermelon & wings sit down and ***-up.


MsSassyChica

This was the response that the model, Hakeem, wrote back when I asked him about the negative stereotypes portrayed in the ad:

"That's cool and all. But why should we let these stereotypes that were relevant over 100 years ago affect us today. It's 2010. I don't care about history like that. What somebody said or did 100 or even 50 years ago has no affect on me. What I say and do now is gonna be what ppl 50, 60 years down the line talk about not what ppl did back in the 70s. It's 2010 baby! Don't we all use the word ***?! [cont.]


MsSassyChica

[cont.] "We flipped that and made it ours. If we continue to let negative stereotypes affect us today how are we ever going to progress? How are we ever going to change."

They picked the right guy for the job. A buffoon.


Sista_Patterson

There is nothing wrong with eating watermelon or wings.

Yall need to know they eating watermelon and wings with out us.

I was just at Wings Competition with no black cooks or customers.

They not gonna leave us behind.


FendiVuitton

Well the BLACK guy doin it dont seem offended. So why should we be?

I know one things fo sho..they just lost 60% of their black cunsumers.


blustarent

DEM *** ASS SHOES

*** DIS ACK *** AD

VERY BASIC ***


Sista_Patterson

@MsSassyChica I don't want you to ever let stereotypes hold you back

We have more important things to think about like college, good job, car, own home,family.

I concur with Hakeem 100%

White people are now killing each other over watermelon.

I concur with Hakeem 100%. Our Grandparents dealt with more than enough BS. The White House is more on their mind.



Sista_Patterson

@blustarent - What A F_ucking Baragin! FULL OF GHETTO DISGUSTING EBONICS. Picture not pretty either.


Pisces82

BlackVelvet Flag post Why is he wearing stonewashed jeans that's what I wanna know.

He is also holding a flower printed shoe, is this an attempt to emasculate him? What brotha would be caught dead in those pants holding a watermelon and that flower shoe?

This is an attempt to make a black man appear weak.

The worst part is he agreed to it.

*** shame. ------------ I'm no longer surprised. Sadly, some black folks can still be bought and sold.


Here2EducateU

News Flash! Some black people actually love watermelon. This does not automatically equate to racism.

Stop being so literal and quit taking offense to everything. Just ridiculous.


Monk

Yall fools is reaching. Get off that offensive ***. It is 2010. We off that. That wouldn't be racist anyway. Stereotypical maybe. But if the dude love watermelon. Then hey.Nothing Racist about it to me. Black people love watermelon. Who cares.lol


Nothinsweetaboutme

Hakeem, like a lot of coon blk men, use that textbook line to justify they're stupidity. Newsflash Hakeem ( not deserving of such a strong name...try Tom!!) this dumba$$ probably doesn't know what happened one 10 years ago, let alone 100 years ago. Black men were still being lynched and/or drugged behind trucks to their death. Catch up, dumba$$! Slavery was in practice still long after blkswerw declared free. Wake y'all dumba$$es up!! *** sheep!!


Nothinsweetaboutme

Kick that $hit, Clarkthink!!


Veronica_Lucky

angelaheiressnyc

It's funny fred is trying to be mad about an ad, when he posts negative things about blacks everyday. And, some of the people don't even see, Mto are the racists,


CeCe_716

and exactly why would he agree 2 do that stupid sh*t, *** stupid people make me mad


Eyecandyxxx

HE CHOSE TO POSE THIS WAY... I LOVE ME SOME WATERMELON IN THE SUMMER. I SEE WHITE PEOPLE BUYING WATERMELON. WTF... SO WHAT WE ARE NOT SUPPOSE TO EAT WATERMELON. GET OVER IT. MOUTAIN MOLE HILL...


alei

NOT ONLY SHOULD WE BE UPSET WITH THE COMPANY WE SHOULD BE HELLA PIST AT THE DUDE 4 EVEN THINKIN THIS WOULD B OK THEY MUSTA PAID HIM A PRETTY PENNY FREAKIN SELL OUT SMFH...WE GOTTA DO BETTER


BeReal

***

MIGHT NOT BE RACIST. EVERYONE DON'T KNOW THAT BLACK FOLKS LIKE WATERMELON.


RainboBrite214

Am i the only one who thinks this *** is fake as hell!....he looks completely outta place....i dont think this ad is authentic in the least bit....#imjustsayin


Headliner

That's very racist. Not only is he eating watermelon, he is the only one eating anything. Like the black guy couldn't do the photo *** w/o f'ing it up, or w/out eating. And the face he's making is very sambo-ish too.


MiZZSMARiE

IT IS NOT THAT SERIOUS!!! REALLY..LOOK @ MY PICTURE.....& I LOVE WATERMELON!!! STOP TAKING THINGS SO *** SERIOUS!!! BUT I GUESS WHATEVER IT TAKES 2 GET PPL TO CLICK AND COMMENT LIKE ME..LOL...AND PPL WHO COMMENTED STOP BEING SO *** GULLIABLE....


greyeyedgirl

the company is STUPID *** phck and the model is a straight up moron for stooping to such a low level and doing such a thing. I would have told their *** off and bounced out!



Jgirls04

Y'all know we love us some watermelon! But it is wrong to have him chopping down on it like it his last meal. It is kind of a stereotype!


biggwurm

dis *** in da booty *** *** need to be *** slapped.


tuff-tony

if you can't understand the degrading symbolic meaning in this photograph you need to familiarize yourself with the history of black people in america. take a look at this product lable from circa 1930. seems like nothing changes.

http://www.wensy.com/detail.asp?id=2506666


brooklynblue77

Make $300-3000 a month from home Easy

http://www.projectpayday.com/go/2527734


The20thLetter

He look old enough 2 know betta than that....smdh


fckforfood

ITS JUST A PHOTO...


hammyham

ummm we do eat watermelon!!!! What's the big deal?? Next!


hammyham

I'm more mad it says fall. We eat it in the summer.


JoAnna_Jolie

THAT IS MESSED UP WHEN HE'S THE ONLY ONE WITH THE MELON...


chyna525

co-sign he's dumb


Blazn318

Well, I'm sure many of y'all would do it if the price was right.

Where are the fools who kept sayin' "It's not serious, us black folks do love some chicken"? Same exact thing


NativeCain

I'm not the type to call racist on everything that's seems slightly offensive........ But this.. Lmaox... WTF does a watermelon have to do with anything?! I could understand if it said Summer 2009..but Fall?! Bro..you serious? You serious, bro?!


Atlgagul

lol crazy mess


iiSpeakzDaTruth

"feel free to blow up their phone" losers. Get a life and stop looking for things to complain about. I bet you'd be mad if he was eating a banana too? ;)


symone09

lol that is so racist and childish



bizzywifey81

First off its racist cuz he's eating a watermelon and secondly its racist cuz he's holding a black shoe and everyone elses is white. Coincedence? I think not.


iamhere2letUhaveit

...THIS PRETTY FACE, FRUITY @SS ***, STANDING THERE WITH A PAIR OF FEMALE FLORAL "SKIPS" IN ONE HAND AND A PIECE OF "WATERMELON" IN THE OTHER...I DEPLORE A *** WHO'LL SELL THEIR SOUL TO THE DEVIL FOR A DOLLAR!!!


iamhere2letUhaveit

THIS PRETTY FACE, FRUITY @SS ***, STANDING THERE WITH A PAIR OF FEMALE FLORAL "SKIPS" IN ONE HAND AND A PIECE OF "WATERMELON" IN THE OTHER...I DEPLORE A *** WHO'LL SELL THEIR SOUL TO THE DEVIL FOR A DOLLAR!!!


cashas

i rly dnt care bcuz ii dnt eat watermelon roflmao...but iif iit was grape soda ii wud b piissed lmao


ninja0x1

I like watermelon