: When Rihanna was tweeting out pics of her SMOKING WEED, sipping on Corona's, and F*CKING every dude she thought was cute . . . she ain't know it was gonna cost her $25 MILLION!!
But we just learned that NIVEA, the skin care company which paid Rihanna more than $25M last year - just CANCELLED their contract with her. Nivea provided Rih with not only UP FRONT CASH .. . but they were the MAIN sponsor for her tour - allowing her to have OVER THE TOP stage performances (without breaking the budget).
Here is what the company's NEW CEO is saying, via our pals at the UK's Daily Mail:
And now cosmetic tycoon Stefan Heidenreich - the new head of Nivea’s parent firm, Beiersdorf - has told German media that the singer should have been considered a 'no go' for the brand’s family image.
The 49-year-old said: 'The advert starring Rihanna was a no go. I do not understand how Nivea can be brought into association with Rihanna.'
In one ad, a family is seen moisturising with Nivea while Rihanna’s sultry hit California King Bed plays in the background.
The original video of the song shows the star wearing stockings and lingerie writhing with a man on a bed.
Heidenreich added: 'Nivea is a company which stands for trust, family and reliability.'
Where one door closes, another will open... But Rih Rih is going to have to consider this problem if she wants to continue to have endorsments... She needs to decide which is more important
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Rihanna didnt lose $25m. She got it already from the "up front cash" remember, &she was the face of the 100th year anniversary. That yr was up in about a month anyway if it wasn't already. We all know she doesn't give a couple fxcks about him saying she isnt appropriate enough. She's being her, & she still has fans who appreciates that.
The saddest part: Rih Rih not changing her image for Nivea. No wonder she got that "oh father you see and know" tweet up. And the provocative naked avi. I don't want to think the bytch is going to church, kissing babies and singing hymns every night if she's living the complete opposite lifestyle.
Rihanna is STUPID, plain and simple!! What fool would jeopardise raking in so many millions from an endorsement. I don' t care if she is already rich or living her life. Fact is she won't always be relevant. She is supposed to make the most of it whilst the sun shines. She definitely will never reach Beyonce's level because she is too trashy.
You can take the girl away from the ghetto but, you can't take away the ghetto away from her.
AND, she isnt young anymore. She should know better.
Most young people drink, BUT they are not Rihanna!!
They don't have millions running on their image. She could drink and smoke all she wants
Why does the take photos and tweet them. . . STUPID. plain and simple
Its a pity because its clear she has no strong females around her. Her mother is weak.
No self respecting mother allows her daughter to call her a bitch. They let her behave anyway she likes because she is the one with the money but what they don't realise is that they are doing her no favours.
Her friends and hangers on are stupid too or perhaps don't care. If she were my friend i wouldn't let her behave like this while the whole world and her sponsors are watching.
STUPID STUPID girl!!!!!
I bet JayZ washed his hands off this train wreck ages ago.
To think i used to like her, now she disgusts me. Way too much low self esteem.
From Serena Williams crip walking after a win to Rihanna smoking blunts publicly (and other aberrant behavioral displays)....keeping it "hood" does not work. Many lower tier Blacks believe that "keeping it hood" works but there is no evidence that it works. Now a chance for money and advancement is lost in a business that is routinely viewed as extremely fickle. STOP MAKING EXCUSES!! STOP LIVING BY THE "ONLY GOD CAN JUDGE ME" MANTRA! Everyone is judged! I guess the Aurora Colorado killer should be free because "only God can judge him", right? I don't think so. STOP SUPPORTING NO TALENT MINSTRELS! STOP SUPPORTING BLACK WOMEN WHO WEAR "AFRO-SAXON TOUPEES" AND "CAUCASIAN HAIR HATS." Can we stop highlighting the WORST in entertainment? It appears that there is an industry that BLATANTLY makes money off of Black dysfunctionalism and wretchedness. Reality shows are scripted and are far from reality but they "entertain" at the expense of the Black image. ENOUGH is ENOUGH! Stop by Afronerd Radio dot com where urban alternative music, culture and thought are discussed. We are expecting (finally) hip hop icon, MC Lyte to stop by for an interview to discuss this foolishness & the demise of women in hip hop. Time for respect and enough with the minstrels. Show airs live Wed at 7pm eastern. Live call in number is 646-915-9620!
Well it makes sense you can't be drinking and drugging and then expect to keep make money marketing to families. But now that she knows this she should just go all the way left and solicit to the porn and sex toy industry. Just kidding. Rhi Rhi has to clean it up for her own sake.
lol@ afronerd you said Caucasian hair hats.
this young "lady" is no more than a two bit tramp I'd rather gawk at Kyra Sedgwick who I first took notice of when she played the daughter Ruth in Mr & Mrs Bridge opposite Paul Newman & Joanne Woodward 22 years ago. heres a recent photo of her her Husband Kevin Bacon & Ms Woodward at a charity function [IMG]http://i77.photobucket.com/albums/j47/siunavez/144464573.jpg[/IMG]
THAT IS A LIE. RIHANNA'S CONTRACT WITH NIVEA ENDED LAST YEAR IN DECEMBER. THE LAST EVENT WAS WITH A CONCERT SHE PUT ON & FANS WON TICKETS THROUGH NIVEA. RIHANNA DIDN'T LOSE MONEY. IN FACT, THE MONEY FROM NIVEA IS ONE OF THE THINGS THAT PUT HER SO HIGH ON THE FORBES LIST.
WHY THE CHAIRMAN OF NIVEA SPOKE ON RIHANNA AFTER HER YEAR-LONG CONTRACTUAL AGREEMENT WAS OVER? WHO KNOWS?
MTO STOP LYING, I KNOW THIS IS A GOSSIP SITE, but please present facts
Rihanna is NOT a lady she is classless and ignorant she could do so much better if she would get her head of the f-ing gutter. She is a disappointment to her fans and im glad Jay-Z dropped her.This bytch will never be on Beyonces level and if she continues down this path MTO will be the only ones who still love her considering that they kiss her azz every day
@colourmebadd Jay-Z didnt drop her. Jay-z was head at Def Jam for a little why & was the person that signed her. Jay-z is not head at DefJam anymore but has a management company, RocNation that Rihanna is currently signed too. PLEASE GET YOUR FACTS STRAIGHT!!!!!
The sad part is rihanna wasn't always like that she was fun but sweet at the same time, now she's crazy, a whore, an over the top party animal and a devil worshipper. Fame comes with a price, and one she won't be the top bitch in pop music, so if i was her i would straighten up, get herself together cause she clearly has issues, and make as much money as she can.
Beeetch! Your little navy may love the skank in you but read the small print hunti! "Besmirch the company image" and get your ass fired. Lets see who picks up the all out rebel image, Pink & Solange, even Katy Perry are semi CLEAN rebels and all them hoes got new campaigns. Watch and learn, sometimes its good to keep sometings to yourself.
Rihanna is dirty
shes a h03
and very VERY insecure
but MTO you guys love her!
and you will kick dowqn every other female to put this wh0r3 on top,
You...this is why legends like Mariah Carey, Janet Jackson, Pattie Labelle, Chaka Khan, Madonna laugh at wh0res like Lady gaga and rihanna who cant get theit act together. she's disgusting. and everyone who loves her is too
Mto I never saw those pic's of her fuccking every dude she thought was cute.....Do you guys have a secret link....
Who needs them.................
Clean lepers and their moral compass...........unclean animals I tell you.....
The sad part about this is some/many of you who post a comment and/or read this will thinks it's okay for Rihanna's behavior but simply put it's not. NO MATTER how much money you have or make you are still suppose to carry a certain amount of pride & professionalism with you. There is a time & place for everything, but her trying to keep it hood eventually is going to send her back to the hood. When these big shot corporations endorse you very few if any or looking for you to hood it up. Our skin color allows very little room for error both in our personal & business lives. Vivica Fox lost a major endorsement for driving drunk, I could go on but multi-billion dollar empires don't hire you to bring their name/brand down. They want you to bring it up. Young folks I appeal to you stop thinking it's all about the money, it's not. It's all about you and how you conduct yourself. If you're black get back, if you're white you're right. I'll leave you dummies with a perfect example. Bobby Brown, who I am not a fan of. Bobby can't blow his nose in tissue the right way without the media finding fault. Charlie Sheen the most complete nut in Hollywood with multiple issues in both his personal & professional life has a new show about to drop. Despite Charlies behavior he is given multiple opportunities over and over. In addition, the media gives his behavior a pass non-stop. So keep putting ignorance on a pedestal and see how long it last when it comes to just US. See how long ignorance will keep you hot before the corporations that hire you and control the money pull the plug on your A**, just like Rihanna.
I cannot for the life of me understand why the world is so fascinated by this talentless skank from a 3rd world slab of mud in the Caribbean!! She is a terrible singer and even worse actress, as she proved in that disasterous Battleship. Yes, her radio music sounds good (I'll give her that), but that's only because she has good writers, producers and auto tune. Live, she sounds like crap! I don't own a single one of her CDs. I have individual songs that I have illegally downloaded, but I would never pay for her music and put money in her pocket.
Good, give the deal to someone deserving. I'm sure there are other artist that
will represent that company well for 25 million. Hell I'd do it for 200,000. They
really should start giving these deals to regular every day people who are
beautiful because WE are the consumer not these overpaid talentless
entertainers. Besides, I'd never buy a product b/c a celebrity endorses it.
SMH PPL ARE CRAZY...SHE'S FROM BARBADOS...THAT'S THEIR LIFESTYLE!! SHE IS NOT AMERICAN AND DOES NOT GAF WHAT OUR AMERICAN CULTURE HAS TO SAY...STOP LISTENING TO HER MUSIC IF YOU DONT LIKE HER!
Seriously, Rihanna is fairly crazy but Nivea doesn't need to bash her after they used her face for a year. Very Unprofessional...I'm saying that Rated R and LOUD CD was all kinds of "un-family oriented" but that didn't stop them from signing her then.
stupid. she gon fukc all her money up pretty soon. 5 years from now, i can already picture seeing a vh1 "behind the music" special with her talkin about all her wild antics and explaining how she fukced up her career and trying to get back on top. as long as she stays paid, she will be fine..but losing an endorsement like that is not a good look, and it sounds like the beginning of her downfall. hopefully im wrong.
LOL @ all these dummies on here talkin about 25 mill like its pocket change. getting fired makes her look really bad business wise. this could possibly affect some of her other endorsements. this could be very detrimental to her career.
family friendly really why would yu be caring if she fam friend or not hell rih rih didn't make the product her face just on it.. ppl..gon buy the product regardless if its good enough to buy so that's sum BS
@practical and solovelyme I wish I could hold your heads and bang them together. The 2 of you are complete IDIOTS, please do society a favour and do not procreate.Anyways as for rihanna, I see her tweets and instagram posts are bible verses and what not, when you were makin it rain in the strip club were you thinking about God? were you thinking about bible scriptures? I don't think so...God is seeing everything you do, hopefully u shape up...cause loosing 25mil you a idiat gal...
@Hater, that's how I feel about entertainers making millions of dollars getting locked up for drugs or guns. Morons. @222Cuttie- People who care about their skin use Nivea you dumb bitch. Get out the ghetto often?
What about her EVER said family friendly?
She may get 'friendly' with a family of men, but I think Nivea was going another route.
Knowing MTO's late ass "reporting", her contract probably expired ...along with the toll booth between her legs. Ho.
I laugh at the people who say she is caked up, yeah she has money, alot of celebrities do but if you don't make good decesions it could or would effect your career. How many times do we hear of celebrities going bankrupt??? Just a little food for thought!
I don't care how much money you're making 25M is a lot of money to loose. She's never been family friendly.
Maybe this will show her stupid ass to stop with all the tweeting your personal stuff. Just because she have money doesn't mean she smart.
FCUK THOSE NAZI BITCHES AT NIVEA!!
Don't even know why Rhianna would associate herself with a product, that has stated the natural look of a black man is "uncivilized" and has produced a map of the world which intentionally omits Israel.
Throughout the 2nd World War, Nivea was a "co-operative" Corperation with the Nazis
The word "Nivea" = Snow White in Latin
What fcuking more do you need to know that these bitches were never down with blacks in the fcuking first place.Rhianna was a business decision that backfired.
Y'all are crazy Rihanna is no billionaire old money heiress her money isn't guaranteed and is limited! Do u know how many people have to get paid before she sees one dime! She is making money but artist get most of thier money from TOURS and endorsements not singing songs other people wrote produced and edited under a huge lable!
Even Bey wouldn't risk 25 mill just to pop her pussy and smoke weed on camera! not that she would she knows how to tread the fine line between sultry and slutty. I dont wish failure on Rhi or anyone but it does serve her right. Maybe now she can get some condum and cognac endorsements!
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@sky-belle88 AMEN! No one understands longevity she lacks that raw work ethic and is not about her paper! I hope she snaps out of it before she's another Ashanti mya or tweet! She's on her Way to being a Khia!
M.T.O. IS ON FIRE WITH BLACK WOMEN NEWS TODAY!!! I KEEP TELLING YOU BLACK AIN'T BEAUTIFUL!! WHO DA HELL WANT SOME......
GHETTO A$$ NAPPY HEAD REPRESENTING THEIR COMPANY!! I MEAN WE AIN'T SELLING FOOD STAMPS OR GIVING AWAY FREE EBT CARDS HERE!!!!
I KEEP TELLING YOU FULL BLACK IS NOT ADVERTISEMENT WORTHY!!!!! SHE IS STRAIGHT TRASH!! WHAT KIND OF ROLE MODEL AND TREND IS SHE SETTING FOR THESE YOUNG ONES COMING UP!!!
OF COURSE THE GHETTO ONES ON HERE APPROVE OF IT BECAUSE THAT IS THE LIFESTYLE BLACK WOMEN WANT TO ENGAGE IN AND PROMOTE FOR THE YOUNG ONES COMING UP!! THE BLACK COMMUNITY IS F'ED UP BECAUSE OF WOMEN LIKE THIS!!
THAT'S WHY I DON'T CLAIM IT ANYMORE!!!! HER PITBULL LOOKING A$$ NEED TO GO A ADVERTISE FOR DOG FOOD!! SHE DEFINITELY WOULD BE SUCCESSFUL IN THAT!!
MY MOMMA SAID: BLACK WOMEN NOW AIN'T $H%T!!!! THEY ARE ALL UNEDUCATED, MONEY HUNGRY, HAVE LOW SELF ESTEEM AND HAVE NO RESPECT FOR THEMSELVES!!! SHE SAID FIND YOURSELF A WHITE WOMAN (QUEEN) AND BRING HER SOME BEAUTIFUL BI RACIAL KIDS HOME!!!! SHE DON'T WANT ANY NAPPY HEADS THEY DON'T HAVE A FUTURE!!
ALL UP IN YA!!
Yeah My poor Rih has gone a lil too hood Rat'Chett 4 my taste. The Blunts in public beer in public???? Her PR person needs to be FIRED!! A sap. 25 M's ????????? !!!!!!! No ma'am I'm ALL about that ALL MIGHTY DOLLAR so.... Lets get it together Rih. a LITTLE Sass w/ Pizazz=Class not Trash. Do fuck up and let Rita take yo spot cuz you tryna be too "HOOD". Cuz these hood girls a fly rite 4 your spot TRUST and believe. You doing the most rite now. Even these rap ninjas ain't being photo'd chief'n like U. It ain't a good look.
RIHANNA IS FUCKING DUMB!!! I MEAN SHE ALWAYS SCREAMING ABOUT HOW SHE DONT GIVE A FUCK WHEN SHE PROBABLY DOES!!! EVERYTHING SHE DOES TO ME IS JUST FOR SHOW!!
CAUSE IF THAT WAS REALLY HER PERSONALITY THEN SHE WOULD HAVE BEEN ACTING LIKE THAT EVERY SINCE SHE CAME OUT!!! I GUESS SHE REALLY WAS A GOOD GIRL GONE BAD HUH?????
THIS BROKE BITCH DONT DO SHIT BUT FUCK PPL AND TALK SHIT ALL DAY!!!!! SHE IS NOT GOING TO GO THAT FAR TO ME. HER FANS DONT UNDERSTAND THE BUSINESS SIDE TO THINGS... SHE IS STUPID
There isn't any such thing as a "Rihanna Navy" she is Rihanna fraud and caught and should STOP saying that...she doesn't know the dynamics of it....#sorrboutyourloss if its true....still going to sue her......#EVILFUCKING.....LEEN530 (;
I'm afraid Rhihanna has gone off the deep end, strung out on drugs and booze. She's on a collision course with a bathtub and a coffin. And when she's dead and gone (in five years or less), Chris Brown will still be here drinking and partying with Bobby Brown. Sad...
so they can sponsor her over the top, sex filled concerts that r sellin' out worlwide makin' a killin' on ticket and merchandise sales, but 'cause of her personal time/life doesn't quite fit the cookie cutter image that this company is tryin' 2 portray her now its a problem???? hmmmmm..... i would image that they knew this $hit off the rip that she aint family friendly, they just wanted the hottest face 2 represent their brand. Typical, o well she'll b ok, she probably don't even use that bull$hit 4 real anyways.
I LOVE RIHANNA!!!!!! My2cents: Nivea can go suck a big 1. Like the comment above says, she wasn't a problem when she was selling out sexual performances for concerts right?? Rih BEEN turned over a new leaf since Disturbia. They used her, now that they got what they wanted for a whole year, they wanna throw my bitch under the bus. N $25mil is a lot of $$$, to us regular ppl. To the rich its a lot of $$ too, but just think about it: its "1" endorsement! There are so many more endorsements that she can/will get, that Nivea aint breakin her. That extra sexy hair commercial with J-Lo, u think Rih can't get one of those too?? And for every1 callin her a hoe, where's ur proof besides rumors n pics that mean nothing. If she takes pics with 100 different men a day, that still doesn't mean she fucked them! She IS a CELEBRITY or does that part just go over ya head cuz u don't like her? Where's her sex tape?? Huh I'm done. LOVE U RIHANNA!!
IF THIS IS TRUE, WELL YOU LIVE AND YOU LEARN. I ALWAYS THOUGHT THAT SINCE SHE IS AN ENTERTAINER THAT SHE IS A ROLE MODEL WHETHER SHE WANTS TO BE OR NOT, THE IMAGE THAT SHE PORTRAY IS HORRIBLE. I HOPE SHE TAKE A GOOD LOOK AT HERSELF. MAYBE SHE WILL UNDERSTAND EXACTLY WHAT THE NIVEA CEO IS SAYING AND MAKE A CHANGE WITH HER LIFE CAUSE RIGHT NOW SHE IS RECKLESS! IT DEFINITELY WASN'T WORTH LOSING $25M!